Online dating messages rules
It's a proud figure for the company, which combats the stereotype of a "desperate" woman as the one who initiates the conversation. Women should be able to function equally in the dating world.
“Be careful what you say about yourself,” says Honey.
But ironically, Bumble says in allowing men unlimited time to consider messaging, it wasn't an equal playing field.
"I know the whole idea is that it's empowering women, but it also just puts the ball in the guy's court and starts a 'wait and see' game," says New Yorker Lauren Drell, 30.
“Could someone use those details to find you on Linked In, for example?
It is also possible to search using your image online, so use a photo that doesn't appear anywhere else on the internet if you value your privacy.” Denise Knowles from says a good guide is remembering that the same rules apply both on and offline.
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Relationship psychologist Honey Langcaster-James says: “Look straight into the camera and smile showing your teeth – this says open, friendly, healthy and confidence.” A recent study of the most popular profiles on dating sites showed 88 per cent are making eye contact with the camera in their profile picture.